Sr. Data Scientist, Crm

General Motors Australia & New Zealand

Base: $129,400 - $198,400; bonus/equity: incentive...
Fully remote
Marketing analytics
Inferential and prescriptive methods
Website, email, and media measurement
The Marketing Applied Sciences team develops analytics-driven solutions to help GM Marketing Organizations achieve their business goals

Job Summary

  • The Marketing Applied Sciences team develops analytics-driven solutions to help GM Marketing Organizations achieve their business goals.
  • This role involves designing and executing advanced measurement frameworks to evaluate campaign effectiveness and optimize customer engagement across CRM touchpoints.
  • GM offers a variety of health and wellbeing benefit programs, including medical, dental, vision, retirement savings, and paid time off.

Matching Summary

The Marketing Applied Sciences team develops analytics-driven solutions to help GM Marketing Organizations achieve their business goals.

Salary

Base: $129,400 - $198,400; Bonus/Equity: Incentive pay program; Benefits: Health and wellbeing benefit programs

Skills & Requirements

Must-have

  • marketing analytics
  • inferential and prescriptive methods
  • website, email, and media measurement
  • customer journey data analysis
  • Python/R and SQL/Spark proficiency
  • multisource data preprocessing

Nice-to-have

  • consumer-centric solutions
  • constrained curiosity
  • data-driven storytelling
  • cloud compute platforms
  • advanced modeling techniques

Key Requirements

  • Masters’ Degree and 5+ years of experience
  • 2+ years of CRM/marketing analytics experience
  • Proficiency in Python/R and SQL/Spark
  • Experience with Pandas, StatsModels, PYMC, TensorFlow, Pytorch, Spark/ML, sklearn, numpy

Work Rights

Not specified

Tailored Resume

Cover Letter