Principal Product Manager, Business Plus

Upwork Inc.

Toronto, Canada
On-site
Product strategy for smb and business plus
End-to-end product roadmap ownership
Define and operationalize success metrics
Define and drive long-term product strategy for SMB and Business Plus offerings, delivering measurable improvements in adoption, retention, and revenue growth

Job Summary

  • Define and drive long-term product strategy for SMB and Business Plus offerings, delivering measurable improvements in adoption, retention, and revenue growth.
  • Own and evolve the end-to-end product roadmap, translating ambiguous opportunities into shipped, high-impact features that improve multi-project workflows.
  • Lead cross-functional initiatives across engineering, analytics, research, and go-to-market teams to deliver scalable product experiences aligned to customer needs.

Matching Summary

Define and drive long-term product strategy for SMB and Business Plus offerings, delivering measurable improvements in adoption, retention, and revenue growth.

Skills & Requirements

Must-have

  • Product strategy for SMB and Business Plus
  • End-to-end product roadmap ownership
  • Define and operationalize success metrics
  • Cross-functional initiative leadership
  • Shape pricing and packaging strategies
  • Drive experimentation strategy
  • Integrate AI into product workflows

Nice-to-have

  • GM mindset and outcome ownership
  • Thrives in ambiguity
  • Builder mentality
  • Influence senior stakeholders

Key Requirements

  • 0 to 1 or highly ambiguous product shipping experience
  • Marketplace, labor marketplace, or SaaS experience
  • Data-driven product development approach
  • Experience with AI in product and decision-making

Work Rights

Not specified

Tailored Resume

Cover Letter