Omni Marketing Manager – Walmart & Sam’s Club - Bentonville, Ar

Abbott

Bentonville, AR, US
Base: $99,300.00 – $198,700.00; bonus/equity: not ...
7 years cpg marketing experience
National accounts walmart or sam's club
Shopper data and insights analysis
This role leads the development of omnichannel shopper marketing programs to drive demand for Abbott brands like Similac and Ensure at Walmart and Sam's Club

Job Summary

  • This role leads the development of omnichannel shopper marketing programs to drive demand for Abbott brands like Similac and Ensure at Walmart and Sam's Club.
  • The position requires partnering with Sales, Shopper Insights, and Brand Marketing teams to create integrated Joint Business Plans that align consumer strategies with retailer objectives.
  • Abbott offers comprehensive benefits including free medical coverage eligibility, a high employer retirement contribution, and tuition reimbursement programs.

Matching Summary

This role leads the development of omnichannel shopper marketing programs to drive demand for Abbott brands like Similac and Ensure at Walmart and Sam's Club.

Salary

Base: $99,300.00 – $198,700.00; Bonus/Equity: Not specified; Benefits: Free medical coverage eligibility, retirement savings plan, tuition reimbursement

Skills & Requirements

Must-have

  • 7 years CPG marketing experience
  • National Accounts Walmart or Sam's Club
  • Shopper data and insights analysis
  • Digital display and search advertising
  • Joint Business Plan development

Nice-to-have

  • Strong leadership and communication skills
  • Experience with internal creative agencies
  • Ability to influence customer leaders
  • Knowledge of adult and pediatric categories

Key Requirements

  • Bachelor's Degree required
  • Minimum 7 years CPG marketing experience
  • Minimum 2 years National Accounts experience
  • Budget ownership capability

Work Rights

Not specified

Tailored Resume

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