Manager, Imx - Customer Marketing, Immediate Consumption

Coca-Cola HBC AG

Shanghai, China
Not specified; not specified; competitive compensa...
Hybrid
3-8 years trade marketing experience
China high-density retail environment knowledge
Operational rigor and execution excellence
This role leads channel strategy and execution frameworks across convenience, forecourt, campus, and high-traffic urban outlets in China

Job Summary

  • This role leads channel strategy and execution frameworks across convenience, forecourt, campus, and high-traffic urban outlets in China.
  • The selected candidate will partner with Bottlers to elevate execution discipline and define KPIs for velocity, cold availability, and outlet penetration.
  • The position offers exposure to enterprise-level strategy discussions within a world-class system and opportunities to shape portfolio decisions at scale.

Matching Summary

This role leads channel strategy and execution frameworks across convenience, forecourt, campus, and high-traffic urban outlets in China.

Salary

Not specified; Not specified; Competitive compensation and benefits mentioned

Skills & Requirements

Must-have

  • 3-8 years trade marketing experience
  • China high-density retail environment knowledge
  • Operational rigor and execution excellence
  • Cross-system stakeholder influence
  • Velocity growth strategy development

Nice-to-have

  • FMCG beverage industry background
  • Growth mindset and continuous learning
  • Inclusive and agile work culture
  • Experience with seasonal activation strategies

Key Requirements

  • Bachelor's degree required
  • Must be based in Shanghai
  • Hybrid work setup compliance

Work Rights

Not specified

Tailored Resume

Cover Letter