Envista is seeking a Global Marketing Manager to drive commercial excellence in channel marketing and brand strategy across Western Europe and APAC. The ideal candidate will have a strong background in global marketing management, excellent project management skills, and proficiency in multiple languages, including English and Hebrew
Job Summary
Drive commercial excellence of ABT through commercial channel marketing management with direct responsibility for Western Europe / APAC, etc. while developing and executing downstream and upstream marketing and brand strategy in ABT markets.
Develop and execute GTM plans for ABT new markets, drive ABT brand positioning, customers segmentation and targeting for the region, and plan and optimize products' portfolio and its positioning for the regions.
Execute the regional marketing and brand plan, translating strategy into effective commercial marketing activities that support sales and growth objectives and deliver integrated marketing initiatives across channels, including campaigns, content, events, customer communications, and media activities.
Matching Summary
Match Score: 85
Envista is seeking a Global Marketing Manager to drive commercial excellence in channel marketing and brand strategy across Western Europe and APAC. The ideal candidate will have a strong background in global marketing management, excellent project management skills, and proficiency in multiple languages, including English and Hebrew.
Skills & Requirements
Must-have
Commercial channel marketing management
Downstream and upstream marketing strategy
Brand positioning and customer segmentation
Go-to-market (GTM) strategy development
Integrated marketing initiatives across channels
Marketing budget management
Nice-to-have
Creative thinking and initiative
People quality and great communication
Digital savvy
Key Requirements
BA & MBA in marketing, advertising, business management
English and Hebrew- full professional proficiency
At least 5 years of experience in global marketing management roles