Senior Marketing Manager (d/m/w) – Marketing Experience

Deutsche Bank

Frankfurt, Germany
On-site
End-to-end campaign management
Brand experience orchestration
Data-driven campaign optimization
Deutsche Bank is seeking a Senior Marketing Manager to lead marketing campaigns and brand experiences for its Private Clients division in Frankfurt, Germany. The role requires a strong background in omnichannel campaign management, brand activation, and data-driven marketing strategies

Job Summary

  • You will be responsible for Marketing Daily Banking (Account, Card, Deposits and Digital Services) and Marketing Experiences (Cooperations) for the Private Clients Bank (Germany).
  • You will orchestrate emotional brand experiences across all online and offline touchpoints along the entire customer journey.
  • We offer a wide range of benefits covering your professional and personal needs, including mental health support, fitness programs, social networking opportunities, and financial security.

Matching Summary

Match Score: 85

Deutsche Bank is seeking a Senior Marketing Manager to lead marketing campaigns and brand experiences for its Private Clients division in Frankfurt, Germany. The role requires a strong background in omnichannel campaign management, brand activation, and data-driven marketing strategies.

Skills & Requirements

Must-have

  • End-to-end campaign management
  • Brand experience orchestration
  • Data-driven campaign optimization
  • Omnichannel campaign execution
  • AI and ML marketing use cases

Nice-to-have

  • Collaborative team player
  • Proactive knowledge sharing
  • Positive and inclusive culture

Key Requirements

  • University degree in Marketing, Media, Communication, or Business
  • Several years of experience in omnichannel end-to-end campaign management
  • Expertise in cooperation, brand experience, and activation campaigns
  • Proficiency with MarTech, KPIs, and performance management
  • Practical experience with AI/ML marketing use cases
  • Very good German and English language skills

Work Rights

Not specified

Tailored Resume

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