Integrated Marketing Lead, Global Affairs, Legal And Policy

LINKEDIN

New York, NY, United States
Base: $149,000 to $233,000; bonus/equity: annual p...
On-site
Integrated marketing strategy
Global policy marketing
Executive thought leadership
Set and deliver a global integrated marketing and thought leadership strategy that builds trust and strengthens LinkedIn’s reputation as a trusted, credible source on AI, the future of work, and the global economy

Job Summary

  • Set and deliver a global integrated marketing and thought leadership strategy that builds trust and strengthens LinkedIn’s reputation as a trusted, credible source on AI, the future of work, and the global economy.
  • Own the end-to-end integrated marketing strategy for Global Affairs, Legal, and Policy, translating complex topics and LinkedIn data into clear narratives, activation plans, and content portfolios.
  • Define success metrics and measurement frameworks (KPIs, reporting, and insights) that connect programs to reputation and influence outcomes, then use learnings to optimize plans and executive priorities.

Matching Summary

Set and deliver a global integrated marketing and thought leadership strategy that builds trust and strengthens LinkedIn’s reputation as a trusted, credible source on AI, the future of work, and the global economy.

Salary

Base: $149,000 to $233,000; Bonus/Equity: annual performance bonus, stock, and/or other applicable incentive compensation plans; Benefits: applicable benefits

Skills & Requirements

Must-have

  • Integrated marketing strategy
  • Global policy marketing
  • Executive thought leadership
  • Stakeholder engagement
  • Narrative development
  • Cross-functional collaboration

Nice-to-have

  • Mission-driven marketing
  • Corporate reputation
  • Issues-based communications
  • Additional language proficiency

Key Requirements

  • 8+ years integrated marketing experience
  • 5+ years global marketing initiatives
  • Marketing in regulated areas
  • Experience with institutional audiences
  • Experience planning content launches
  • Experience partnering cross-functionally
  • Working knowledge of global policy landscape

Work Rights

Not specified

Tailored Resume

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