Commercial Marketing Lead - Haemophilia

Roche

Basel, Switzerland
Not specified; not specified; not specified
Not specified (assumed office-based due to company location).
10 years global marketing experience
Disease area commercialisation strategy development
Matrix leadership across global markets
Roche is seeking a Commercial Marketing Lead for their Haemophilia portfolio in Basel, Switzerland. The ideal candidate will have extensive experience in global marketing, with a focus on developing and executing commercial strategies to drive patient uptake and enhance brand visibility

Job Summary

  • This role leads the development and execution of end-to-end disease area commercial strategies to translate scientific data into compelling value stories.
  • The position requires a visionary leader capable of driving marketing strategy at the portfolio level while coordinating efforts across global markets in a matrixed environment.
  • Roche offers a culture that encourages personal expression and genuine connections, allowing employees to thrive both personally and professionally while delivering life-changing healthcare solutions.

Matching Summary

Match Score: 85

Roche is seeking a Commercial Marketing Lead for their Haemophilia portfolio in Basel, Switzerland. The ideal candidate will have extensive experience in global marketing, with a focus on developing and executing commercial strategies to drive patient uptake and enhance brand visibility.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 10 years global marketing experience
  • Disease Area Commercialisation Strategy development
  • Matrix leadership across global markets
  • Digital ICX strategy execution
  • Senior stakeholder influence

Nice-to-have

  • Haemophilia therapy area experience
  • AI-driven personalized journeys
  • VACC leadership mindset embodiment
  • Pre-SREP work sponsorship
  • Competitive scenario planning

Key Requirements

  • Minimum 10 years of global or affiliate marketing experience
  • Proven track record across full product lifecycle
  • Experience with NME launches and line extensions

Work Rights

Not specified

Tailored Resume

Cover Letter