Elevate dealer capabilities and digital enablement
Strengthen customer experience
This role plays a critical part in executing Marketing & Sales (M&S) priorities, elevating dealer capabilities, strengthening digital enablement, and improving customer experience to support segment growth plans
Job Summary
This role plays a critical part in executing Marketing & Sales (M&S) priorities, elevating dealer capabilities, strengthening digital enablement, and improving customer experience to support segment growth plans.
You will serve as a regional subject matter expert (SME), partnering closely with Distribution Directors (DDs), Marketing & Sales Operations Representatives (MSORs), Cat Digital, Industry teams, and dealer leadership.
Our goal at Caterpillar is for you to have a rewarding career; we value your performance and offer a total rewards package that provides day one benefits along with the potential of a variable bonus.
Matching Summary
This role plays a critical part in executing Marketing & Sales (M&S) priorities, elevating dealer capabilities, strengthening digital enablement, and improving customer experience to support segment growth plans.
Skills & Requirements
Must-have
Drive transformation and process excellence
Elevate dealer capabilities and digital enablement
Strengthen customer experience
Serve as regional subject matter expert
Lead Sales Funnel Management
Promote adoption of digital tools
Nice-to-have
Growth mindset
Curiosity and eagerness to learn
Adaptability and continuous improvement
Key Requirements
3+ years of operational and marketing experience
Bachelor's degree in Marketing, Digital, Engineering, IT, or similar
Ability to lead change and influence without authority
Proven ability to diagnose operational issues and design solutions
Advanced presentation skills
Ability to translate data into actionable insights
Prioritization, scoping, and workstream management capability