Retail Marketing Manager (south Fl)

Lithia & Driveway

Miami, FL, US
Base: $80,000-$125,000 annually; starting pyy: $80...
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Bachelor's degree in business or marketing
Strong understanding of automotive industry
Experience with google analytics and crm systems
** Lithia & Driveway is seeking a Retail Marketing Manager for the South Florida region, responsible for leading marketing strategies for up to 25 dealerships. The role emphasizes driving customer loyalty, operational excellence, and collaboration with Store Leaders, requiring a strong understanding of automotive marketing and data analytics. **

Job Summary

  • This role leads marketing strategies and initiatives for up to 25 Lithia auto dealerships within the South Florida region.
  • The position focuses on driving quality traffic, enhancing customer loyalty, and achieving operational excellence through tailored marketing approaches.
  • Candidates will leverage internal technology, data analytics, and emerging technologies to create personalized, targeted marketing strategies that drive measurable growth.

Matching Summary

Match Score: 75

** Lithia & Driveway is seeking a Retail Marketing Manager for the South Florida region, responsible for leading marketing strategies for up to 25 dealerships. The role emphasizes driving customer loyalty, operational excellence, and collaboration with Store Leaders, requiring a strong understanding of automotive marketing and data analytics. **

Salary

Base: $80,000-$125,000 annually; Starting pay: $80,000-$110,000; Benefits: Medical, Dental, Vision, 401(k), Employee Stock Purchase Plan

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • Strong understanding of automotive industry
  • Experience with Google Analytics and CRM Systems
  • Proficiency in Microsoft Office Suite
  • Data analysis skills for ROI evaluation

Nice-to-have

  • Entrepreneurial high-performance culture fit
  • Ability to travel up to 45% of the time
  • Experience fostering OEM relationships
  • Strategic partnership with Store Leaders
  • Passion for modernizing transportation solutions

Key Requirements

  • Bachelor's degree required
  • 18 years or older
  • High school graduate or equivalent
  • Drug-free workplace compliance

Work Rights

Not specified

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