Smm/ad-tozo Mkt-上海

AstraZeneca

Shanghai, China
Develop therapeutic area strategy
Manage brand budget and promotional expenditure
Lead cross functional brand team
The role involves developing a comprehensive Therapeutic Area Strategy to optimize product fit and portfolio strength

Job Summary

  • The role involves developing a comprehensive Therapeutic Area Strategy to optimize product fit and portfolio strength.
  • Candidates will lead the cross-functional Brand Team to align brand strategy with overall company priorities.
  • The position requires maintaining high ethical standards and strict compliance with the AZ Code of Conduct.

Matching Summary

The role involves developing a comprehensive Therapeutic Area Strategy to optimize product fit and portfolio strength.

Skills & Requirements

Must-have

  • Develop Therapeutic Area Strategy
  • Manage brand budget and promotional expenditure
  • Lead cross functional Brand Team
  • Ensure compliance with AZ Code of Conduct
  • Drive strategic relationships with KEEs and HCPs

Nice-to-have

  • Ability to translate data into actionable insights
  • Experience building global network relationships
  • Strong coaching and feedback capabilities

Key Requirements

  • Experience in pharmaceutical marketing strategy
  • Proven track record in team leadership and performance management
  • Knowledge of medical sales forecasting and budgeting

Work Rights

Not specified

Tailored Resume

Cover Letter