The role focuses on developing a comprehensive content analytics framework to support major brands across Johnson & Johnson Innovative Medicine
Job Summary
The role focuses on developing a comprehensive content analytics framework to support major brands across Johnson & Johnson Innovative Medicine.
This position requires leveraging AI capabilities to direct faster insight generation and business decision-making while collaborating with the AI Product team.
Candidates will act as a strategic thought partner to Brand, Marketing, and Omnichannel leaders to optimize creative effectiveness and investments.
Matching Summary
The role focuses on developing a comprehensive content analytics framework to support major brands across Johnson & Johnson Innovative Medicine.
Skills & Requirements
Must-have
8+ years marketing or media experience
Creative measurement and framework design
Omnichannel analytics integration
Attribution and experimentation expertise
Data storytelling to executive stakeholders
Nice-to-have
AI product team collaboration
Pharmaceutical industry knowledge
Strategic thought partnership skills
Change management and influence
Matrixed environment leadership
Key Requirements
B.S. degree required; MS/MBA/PhD preferred
8+ years of professional marketing or media experience
Proficiency in Marketing Mix Modeling and econometric techniques