Portfolio Marketer, Semicon Back-end Assembly Transport Materials
3M UK
Cn
Hybrid
Npi hopper and pipeline development
Portfolio owner product, price, place & promotion
Demand generation based on market insights
Explore local leading customer based NPI hopper and drive business case & pipeline for more NPI landing
Job Summary
Explore local leading customer based NPI hopper and drive business case & pipeline for more NPI landing.
As the portfolio owner, manage the product, price, place & promotion of the portfolio and responsible for margin optimization.
Conduct competitive analysis, market segmentation, and TAM/SAM analysis to identify growth opportunities in automotive, AI, 5G, and other strategic verticals.
Matching Summary
Explore local leading customer based NPI hopper and drive business case & pipeline for more NPI landing.
Skills & Requirements
Must-have
NPI hopper and pipeline development
Portfolio owner product, price, place & promotion
Demand generation based on market insights
Cross-functional alignment with R&D, supply chain, sales
Develop differentiated value propositions
Monitor semiconductor packaging trends
Customer engagement through webinars and campaigns
Nice-to-have
Strategic thinker with data-driven approach
Thrive in fast-paced, cross-cultural environments
Wide network & connect with industrial association
Effectively working with technical and scientific colleagues
Key Requirements
Bachelor’s/Master’s in Electrical Engineering, Materials Science, Marketing
5+ years in product/portfolio marketing
Technical background in semiconductor packaging preferred
Deep knowledge of back-end processes & materials
Proven ability to develop new products
Simplify complex technical concepts
Proficiency of marketing competency for Marcomm management