Spearhead comprehensive marketing strategies, cultivate strategic partnerships, and utilize data-driven insights to develop targeted campaigns tailored to local consumer preferences in China
Job Summary
Spearhead comprehensive marketing strategies, cultivate strategic partnerships, and utilize data-driven insights to develop targeted campaigns tailored to local consumer preferences in China.
Own brand P&L and deliver sustainable top-line and bottom-line growth through strategic portfolio management, pricing, and investment planning.
Build and empower a diverse, agile, and high-performing brand team that lives Haleon’s values.
Matching Summary
Spearhead comprehensive marketing strategies, cultivate strategic partnerships, and utilize data-driven insights to develop targeted campaigns tailored to local consumer preferences in China.
Skills & Requirements
Must-have
brand strategy development
data-driven marketing
digital brand transformation
portfolio management
Net Revenue Management (NRM)
Nice-to-have
health inclusivity and sustainability
cross-functional collaboration
influence without authority
talent development and succession
Key Requirements
Bachelor’s degree
10+ years of experience in brand management or marketing leadership
Proven track record of building and growing brands with full P&L accountability
Strong digital acumen and experience in eCommerce, media, and data-driven marketing