Analista De Crm Sênior

Experian

São Paulo, Brazil
On-site
Crm campaign management
Salesforce marketing cloud
B2b audience
Experian is seeking a Senior CRM Analyst for their São Paulo office, responsible for managing B2B CRM campaigns throughout their lifecycle. The ideal candidate will have experience with Salesforce Marketing Cloud and strong communication skills for collaboration with various teams

Job Summary

  • You will be responsible for CRM campaign management for the SME audience (B2B), throughout its lifecycle, from acquisition to retention.
  • You will operationalize campaign launches, create and automate recurring journeys in the Salesforce Marketing Cloud tool.
  • You will be responsible for the optimization of recurring campaigns, through a continuous improvement flow based on results.

Matching Summary

Match Score: 85

Experian is seeking a Senior CRM Analyst for their São Paulo office, responsible for managing B2B CRM campaigns throughout their lifecycle. The ideal candidate will have experience with Salesforce Marketing Cloud and strong communication skills for collaboration with various teams.

Skills & Requirements

Must-have

  • CRM campaign management
  • Salesforce Marketing Cloud
  • B2B audience
  • data-driven strategies

Nice-to-have

  • continuous improvement
  • agile methodology
  • storytelling with data

Key Requirements

  • Graduation completed
  • Experience in CRM routines and strategies
  • Experience with Salesforce Marketing Cloud
  • High relationship and communication skills
  • Results orientation
  • Project and demand management skills

Work Rights

Not specified

Tailored Resume

Cover Letter