Crm Manager (igaming)

peoplehunt.eu

Remote
Remote
Customer.io or similar crm platform experience
Bonus mechanics and promotional economics knowledge
Multi-channel communication flow design
Peoplehunt.eu is seeking a remote CRM Manager to oversee and enhance the CRM ecosystem for their iGaming product. The role involves designing communication strategies, managing bonus mechanics, and optimizing multi-channel user journeys

Job Summary

  • This role involves owning and developing the full CRM ecosystem for a fast-growing iGaming product with a focus on lifecycle communication strategy.
  • The successful candidate will design multi-stage user journeys and manage bonus mechanics end-to-end across email, push, SMS, and in-app channels.
  • The position offers a remote full-time setup with flexible scheduling and high autonomy to experiment with and scale CRM strategies.

Matching Summary

Match Score: 85

Peoplehunt.eu is seeking a remote CRM Manager to oversee and enhance the CRM ecosystem for their iGaming product. The role involves designing communication strategies, managing bonus mechanics, and optimizing multi-channel user journeys.

Skills & Requirements

Must-have

  • Customer.io or similar CRM platform experience
  • Bonus mechanics and promotional economics knowledge
  • Multi-channel communication flow design
  • Advanced audience segmentation skills
  • A/B testing and lifecycle performance analysis
  • English and Russian professional proficiency

Nice-to-have

  • Competitive CRM analysis experience
  • Strategic user funnel development input
  • Previous online casino or sportsbook background
  • Cross-functional collaboration in fast-paced teams

Key Requirements

  • Professional proficiency in English required
  • Professional proficiency in Russian required
  • Experience with BI tools required

Work Rights

Not specified

Tailored Resume

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