Director, Publicity - Japan

Netflix

Tokyo, Japan
On-site
18+ years publicity experience
Deep japanese entertainment industry knowledge
Strong press and talent relationships
Netflix is seeking a Director of Publicity for Japan to lead its Publicity team in a market that is rapidly expanding. The ideal candidate will possess extensive experience in entertainment publicity, strong media relationships, and a passion for storytelling

Job Summary

  • This role leads the Publicity team in Japan, overseeing strategy for Film, Series, and Anime content across live-action and unscripted genres.
  • The successful candidate will foster deep relationships with media and influencers while balancing strategic planning with hands-on execution.
  • Candidates must demonstrate a proven track record of innovative public relations campaigns that drive conversation in a highly competitive landscape.

Matching Summary

Match Score: 85

Netflix is seeking a Director of Publicity for Japan to lead its Publicity team in a market that is rapidly expanding. The ideal candidate will possess extensive experience in entertainment publicity, strong media relationships, and a passion for storytelling.

Skills & Requirements

Must-have

  • 18+ years publicity experience
  • Deep Japanese entertainment industry knowledge
  • Strong press and talent relationships
  • Fluency in Japanese and business English
  • Experience with streaming network or studio

Nice-to-have

  • Passion for Anime and live-action content
  • Ability to drive cultural zeitgeist conversations
  • Data-driven campaign optimization skills
  • Willingness to take bold risks
  • Familiarity with Netflix culture memo

Key Requirements

  • 18+ years of strategic consumer publicity experience
  • Fluency in Japanese and Business-level English
  • Background in entertainment, streaming, or global lifestyle brands

Work Rights

Not specified

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