Sr. Event Marketing Manager - Adaptive Planning

Workday

New York City, NY, USA
Primary location base pyy range: $127,200 usd - $1...
Fully remote
Executive-level events strategy and execution
C-suite engagement and pipeline impact
Large-scale trade shows and conferences
Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit

Job Summary

  • Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit.
  • Design and deliver C-suite–caliber experiences that drive senior-level engagement and pipeline impact, partnering closely with Sales, Product Marketing, and Growth Marketing.
  • Manage budgets, vendors, agencies, and venues with precision, balancing premium experiences with disciplined ROI, and ensuring events reflect Workday brand standards while tailoring for local markets.

Matching Summary

Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit.

Salary

Primary Location Base Pay Range: $127,200 USD - $190,800 USD; Additional US Location(s) Base Pay Range: $107,400 USD - $190,800 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, and annual refresh stock grants

Skills & Requirements

Must-have

  • Executive-level events strategy and execution
  • C-suite engagement and pipeline impact
  • Large-scale trade shows and conferences
  • Event measurement and reporting
  • Budget, vendor, and agency management

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Modern event engine builder mindset
  • Calm leadership under pressure

Key Requirements

  • 7+ years B2B event marketing experience
  • 5+ years executive-level events experience
  • 5+ years large-scale trade show experience
  • 3+ years matrixed global organization experience
  • Enterprise SaaS or technology experience
  • Experience managing six-figure+ budgets

Work Rights

Not specified

Tailored Resume

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