Senior Brand Manager

AB Agri Ltd

United Kingdom
Base: £50,000; bonus/equity: discretionary perform...
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Brand strategy and planning
Innovation and new product launches
Communications and activation campaigns
** AB Agri Ltd is seeking a Senior Brand Manager for its Natural VetCare brand to drive brand strategy, innovation, and communications in the pet supplement market. The role involves leveraging consumer insights to create impactful campaigns, with an emphasis on collaboration across digital and retail channels. **

Job Summary

  • You’ll be responsible for brand strategy, innovation and communications to grow demand across retail and digital channels.
  • This position involves actively transforming insights into initiatives that generate measurable commercial impact.
  • Salary from £50,000, plus a benefits package designed to support your wellbeing and reward your impact, including discretionary performance related bonus, car allowance, private healthcare, and a matched pension contribution of up to 10%.

Matching Summary

Match Score: 75

** AB Agri Ltd is seeking a Senior Brand Manager for its Natural VetCare brand to drive brand strategy, innovation, and communications in the pet supplement market. The role involves leveraging consumer insights to create impactful campaigns, with an emphasis on collaboration across digital and retail channels. **

Salary

Base: £50,000; Bonus/Equity: discretionary performance related bonus; Benefits: car allowance, private healthcare, matched pension contribution up to 10%

Skills & Requirements

Must-have

  • brand strategy and planning
  • innovation and new product launches
  • communications and activation campaigns
  • consumer insight and data utilization
  • commercial mindset and profitability balance
  • digital, retail, and integrated campaigns

Nice-to-have

  • appreciation for pets
  • commitment to animal wellbeing
  • ownership mentality
  • evolving environment adaptability

Key Requirements

  • proven capability to create and implement brand plans
  • history of leading innovation
  • effective project leadership
  • stakeholder management skills
  • ability to turn insight into actionable plans

Work Rights

Not specified

Tailored Resume

Cover Letter