Industry Marketing Manager (mep And Structural Engineering)
AUTODESK CONSTRUCTION CLOUD
Multiple Locations
Audience marketing strategy
Customer insights to messaging
Full-funnel marketing strategies
Lead Autodesk’s global audience marketing strategy for Building Engineering, defining the unique needs, motivations, and challenges of structural and MEP developers
Job Summary
Lead Autodesk’s global audience marketing strategy for Building Engineering, defining the unique needs, motivations, and challenges of structural and MEP developers.
Translate customer insights into clear messaging, compelling content, and full-funnel marketing strategies that drive awareness, engagement, demand, and customer success.
Partner with content and campaign teams to create high-impact assets: customer stories, case studies, webinars, thought leadership, and POVs tailored to developers.
Matching Summary
Lead Autodesk’s global audience marketing strategy for Building Engineering, defining the unique needs, motivations, and challenges of structural and MEP developers.
Skills & Requirements
Must-have
audience marketing strategy
customer insights to messaging
full-funnel marketing strategies
audience-specific positioning and messaging
customer research and market trends
high-impact marketing assets
Nice-to-have
nuanced understanding of targeted marketing
internal champion and subject-matter steward
collaborative role
storytelling skills
narrative excellence
Key Requirements
5+ years of Product Marketing Industry or Segment Marketing