Senior Group Manager - Marketing

WNS Global Services (Australia) Pty Ltd

Mumbai, India
On-site
B2b lead generation
Seo strategy development
Technical seo optimization
Create and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings, focusing on driving B2B lead generation for global clients

Job Summary

  • Create and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings, focusing on driving B2B lead generation for global clients.
  • Conduct regular technical audits to ensure site health and performance, and optimize website structure, internal linking, and crawlability.
  • Analyze SEO metrics at keyword/page levels and prepare actionable reports, presenting monthly reviews of KPIs to stakeholders.

Matching Summary

Create and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings, focusing on driving B2B lead generation for global clients.

Skills & Requirements

Must-have

  • B2B lead generation
  • SEO strategy development
  • Technical SEO optimization
  • Content optimization
  • Performance analysis and reporting
  • Cross-functional collaboration

Nice-to-have

  • A/B testing and multivariate experiments
  • IT, ITeS, Consulting industry familiarity

Key Requirements

  • Proven expertise in technical SEO
  • Proven expertise in content optimization
  • Experience managing large-scale websites
  • Experience with international audiences
  • Strong analytical skills
  • Proficiency in Google Analytics, SEMrush, or Moz
  • Knowledge of HTML, CSS, JavaScript constraints
  • Familiarity with website architecture
  • Familiarity with B2B Services industry
  • Excellent communication skills
  • Excellent project management skills

Work Rights

Not specified

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