Unilever is seeking a Digital Marketing Lead for its Caricam region, based in El Salvador. The role involves developing and executing digital marketing strategies to enhance brand positioning and growth through innovation and effective communication
Job Summary
Unilever is seeking a Digital Marketing Lead Caricam to execute and coordinate brand strategies in the region, contributing to brand positioning, growth, and relevance through innovation, communication, and commercial activation.
Key responsibilities include defining full-funnel and social-first strategies, managing agency relationships, optimizing digital investment, and introducing new technologies and platforms.
The role requires 4-5 years of experience in marketing, media, trade, or brand, ideally in CPG/FMCG, with a history of managing digital campaigns and working with agencies and cross-functional teams.
Matching Summary
Match Score: 85
Unilever is seeking a Digital Marketing Lead for its Caricam region, based in El Salvador. The role involves developing and executing digital marketing strategies to enhance brand positioning and growth through innovation and effective communication.
Skills & Requirements
Must-have
full-funnel and social-first strategies
manage agencies and media platforms
optimize digital budget allocation
drive innovation in digital formats
analyze performance and provide strategic direction
Nice-to-have
regional experience
use of AI for content
storytelling based on data
Key Requirements
4-5 years experience in marketing, media, trade, or brand
Experience in CPG/FMCG
Experience managing digital campaigns
Experience working with agencies and cross-functional teams
Knowledge of data analysis, marketing KPIs, and budgets