Not specified (potentially hybrid or flexible based on industry norms).
Google analytics 4 implementation
Campaign manager 360 expertise
Conversion api integration
Hecommunitybank is seeking a Manager for their Ad Tech Delivery team, focusing on digital tagging and analytics to enhance customer engagement through data-driven insights. The role involves implementing tagging infrastructure, collaborating with various teams, and ensuring data integrity to support marketing campaigns
Job Summary
This role involves leading tagging implementation across key digital assets using GA4 and Campaign Manager 360 to support campaign performance.
The team partners with paid media, product marketing, and tech groups to ensure platforms are tagged effectively for smarter decisions.
CommBank offers flexible working, career development pathways, and the opportunity to work on high-impact initiatives shaping customer engagement.
Matching Summary
Match Score: 85
Hecommunitybank is seeking a Manager for their Ad Tech Delivery team, focusing on digital tagging and analytics to enhance customer engagement through data-driven insights. The role involves implementing tagging infrastructure, collaborating with various teams, and ensuring data integrity to support marketing campaigns.
Skills & Requirements
Must-have
Google Analytics 4 implementation
Campaign Manager 360 expertise
Conversion API integration
Adobe Real-Time CDP experience
Tagging infrastructure maintenance
Nice-to-have
GenAI and ML/AI application knowledge
Strong stakeholder management skills
Agile environment experience
Data integrity passion
Cross-functional collaboration
Key Requirements
3+ years in digital analytics or ad tech roles
Experience with CAPI/S2S tracking
Ability to translate technical concepts to business language