Associate Director, U.s. Oncology Marketing Patient Channel Strategist

Merck & Co., Inc.

Upper Gwynedd, PA, USA
Base: $156,900.00 - $247,000.00; bonus/equity: ann...
Hybrid (3 days onsite, 1 day remote)
7 years strategic marketing experience
Consumer media digital strategy
Oncology marketing experience
Merck & Co., Inc. is seeking an Associate Director, U.S. Oncology Marketing Patient Channel Strategist to lead media strategies and performance measurement for oncology assets. The ideal candidate should have significant experience in strategic marketing, particularly in digital media, and be able to collaborate effectively within a complex organizational structure

Job Summary

  • The Patient Channel Strategist will define media strategies and approve tactical plans to maximize business impact for U.S. Oncology assets.
  • This role requires utilizing data to validate consumer media strategy, planning, and executional decisions across budget, channel mix, and messaging.
  • The successful candidate will be eligible for an annual bonus, long-term incentives, and a comprehensive benefits package including medical, dental, vision, and 401(k).

Matching Summary

Match Score: 85

Merck & Co., Inc. is seeking an Associate Director, U.S. Oncology Marketing Patient Channel Strategist to lead media strategies and performance measurement for oncology assets. The ideal candidate should have significant experience in strategic marketing, particularly in digital media, and be able to collaborate effectively within a complex organizational structure.

Salary

Base: $156,900.00 - $247,000.00; Bonus/Equity: Annual bonus and long-term incentive eligible; Benefits: Medical, dental, vision, 401(k), paid holidays, vacation

Skills & Requirements

Must-have

  • 7 years strategic marketing experience
  • Consumer media digital strategy
  • Oncology marketing experience
  • Data-driven insights and reporting
  • Cross-functional collaboration skills

Nice-to-have

  • 10 years omni-channel campaign design
  • Passion for data storytelling
  • Change management leadership
  • Innovative mindset with risk taking
  • Experience influencing without authority

Key Requirements

  • Bachelor's degree (BA/BS)
  • Minimum 7 years combined strategic marketing experience
  • Oncology marketing experience preferred
  • US and Puerto Rico residents only
  • No visa sponsorship available

Work Rights

US and Puerto Rico Residents Only

Tailored Resume

Cover Letter