Marketing Automation Manager

Workday Inc

Pleasanton, CA, USA
Base: $112,000 - $168,000 usd; bonus/equity: eligi...
Fully remote
5+ years marketing automation experience
Enterprise-scale marketo instance management
Deep knowledge of salesforce integration
This role serves as the primary architect for the core Marketo foundation, ensuring systems are robust and processes are clearly documented

Job Summary

  • This role serves as the primary architect for the core Marketo foundation, ensuring systems are robust and processes are clearly documented.
  • The team is committed to building a world-class, AI-ready infrastructure that empowers marketers to reach their full potential through scalable systems.
  • Candidates will collaborate across marketing, sales, and MarTech teams to ensure seamless system integration and support real business needs.

Matching Summary

This role serves as the primary architect for the core Marketo foundation, ensuring systems are robust and processes are clearly documented.

Salary

Base: $112,000 - $168,000 USD; Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants; Benefits: Comprehensive benefits package including flexible work options

Skills & Requirements

Must-have

  • 5+ years Marketing Automation experience
  • Enterprise-scale Marketo instance management
  • Deep knowledge of Salesforce integration
  • AI-driven feature implementation in MarTech
  • Technical documentation for marketing operations

Nice-to-have

  • Experience with Adobe Journey Optimizer
  • Familiarity with Adobe Real-Time CDP
  • Project management certification
  • Background in M&A system migrations
  • Curiosity for AI in MarTech

Key Requirements

  • 5+ years in Marketing Automation or Operations
  • Managing enterprise-scale Marketo instances
  • Deep technical mastery of Marketo and Salesforce

Work Rights

Not specified

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