You will lead the development and execution of integrated marketing strategies for the UK & Ireland Insurance business, responsible for shaping go-to-market strategy, driving demand generation, strengthening brand presence, and delivering high-impact content and campaigns
Job Summary
You will lead the development and execution of integrated marketing strategies for the UK & Ireland Insurance business, responsible for shaping go-to-market strategy, driving demand generation, strengthening brand presence, and delivering high-impact content and campaigns.
This is a senior, visible role requiring strong stakeholder influence, strategic thinking, and hands-on leadership within a matrixed global organisation, with direct management of two reports.
Benefits include a generous holiday allowance, health screening, private medical benefits, wellbeing programs, life assurance, a contributory pension scheme, and access to learning and development resources.
Matching Summary
You will lead the development and execution of integrated marketing strategies for the UK & Ireland Insurance business, responsible for shaping go-to-market strategy, driving demand generation, strengthening brand presence, and delivering high-impact content and campaigns.
Skills & Requirements
Must-have
Integrated marketing strategies
Demand generation programs
Content and campaign execution
Digital and integrated campaigns
Marketing automation and CRM platforms
Nice-to-have
Collaborative and commercially focused team
Strategic leadership role
Autonomy, influence, and visibility
Passion for risk, analytics, and technology
Key Requirements
Bachelor’s degree in Marketing, Business, or related field
7–10+ years’ experience in B2B marketing
Proven experience leading integrated marketing programs
Strong experience with marketing automation and CRM platforms