Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway (LAD)

South Florida, Tennessee & Georgia, US
Base: $80,000-$125,000; bonus/equity: not specifie...
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Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
** Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 auto dealerships across South Florida, Tennessee, and Georgia. The role focuses on enhancing customer loyalty and driving store performance while collaborating with various stakeholders and utilizing data-driven insights. **

Job Summary

  • Lead marketing strategies and initiatives for up to 25 auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • Design and implement marketing strategies to strengthen long-term customer relationships, leveraging internal technology and solutions with priority.
  • Provide expert guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem, making data-driven recommendations.

Matching Summary

Match Score: 75

** Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 auto dealerships across South Florida, Tennessee, and Georgia. The role focuses on enhancing customer loyalty and driving store performance while collaborating with various stakeholders and utilizing data-driven insights. **

Salary

Base: $80,000-$125,000; Bonus/Equity: Not specified; Benefits: Medical, Dental, Vision, PTO, 401(k), ESPP

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Leverage internal technology

Nice-to-have

  • Entrepreneurial culture
  • High-performance environment
  • Constant improvement mindset
  • Personal ownership
  • Foster OEM relationships

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of the automotive industry
  • Experience using Google Analytics, CRM Systems, and Microsoft Office Suite
  • Proficiency in data analysis
  • High School graduate or equivalent, 18 years or older required

Work Rights

Not specified

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