Director, Analytics Enablement

RAPP

Chicago, United States
Base: $136,000 - $163,000; bonus/equity: stock opt...
On-site
Analytics data collection and activation
Tracking architecture and conventions
Expertise in esps, digital media, web analytics
The Director, Analytics Enablement supports the collection and activation of analytics data across RAPP client projects, providing consultation and technical solutions to fulfill measurement and reporting goals

Job Summary

  • The Director, Analytics Enablement supports the collection and activation of analytics data across RAPP client projects, providing consultation and technical solutions to fulfill measurement and reporting goals.
  • Responsibilities include architecting, documenting, and maintaining tracking architecture, conventions, and taxonomies, acting as a resident expert on data collection through various platforms.
  • RAPP provides a competitive salary and comprehensive benefits plan, including health/vision/dental insurance, 401(k), stock options, and paid time off.

Matching Summary

The Director, Analytics Enablement supports the collection and activation of analytics data across RAPP client projects, providing consultation and technical solutions to fulfill measurement and reporting goals.

Salary

Base: $136,000 - $163,000; Bonus/Equity: Stock options; Benefits: Health/vision/dental insurance, 401(k), Flexible Spending Accounts, vacation, sick, personal and activism days, paid parental leave, disability benefits

Skills & Requirements

Must-have

  • Analytics data collection and activation
  • Tracking architecture and conventions
  • Expertise in ESPs, digital media, web analytics
  • Tag management systems expertise
  • Client-facing documentation and presentations
  • Data privacy and industry changes education

Nice-to-have

  • Innovative problem-solving skills
  • Strong public speaking abilities
  • Passionate about marketing data and technology
  • Self-driven continuing education

Key Requirements

  • 7-10 years analytics and technology experience
  • 3+ years in Advertising, Marketing, Analytics, or Digital Media
  • Understanding of core marketing analytics concepts
  • Experience with CRM and digital media analytics platforms
  • Experience utilizing tag management systems
  • Experience administering Google Analytics Accounts
  • Experience configuring Adobe Analytics Report Suites
  • Experience with A/B/multivariate website testing tools

Work Rights

Not specified

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