Director, Partner Marketing

Workday

Pleasanton, CA, USA
Base: $205,200 - $307,800 usd (pleasanton); base: ...
Hybrid (50% in-office, 50% remote)
10+ years b2b marketing experience
5+ years partner or channel marketing
Lead executive keynotes for 1,000+ attendees
Workday is seeking a Director of Partner Marketing to lead the development and execution of a global partner marketing strategy aimed at accelerating revenue and strengthening strategic alliances. The ideal candidate will have extensive experience in B2B marketing, particularly in partner or channel marketing, and a proven record of driving measurable business outcomes

Job Summary

  • The role involves defining and owning the global partner marketing strategy to accelerate revenue and strengthen strategic alliances within the Workday ecosystem.
  • Candidates must have a proven track record of leading end-to-end content development and delivering executive keynotes for large partner audiences exceeding 1,000 attendees.
  • Workday offers a flexible work approach requiring at least 50% time in-office or in the field, combined with competitive compensation including base salary, bonus, and stock grants.

Matching Summary

Match Score: 85

Workday is seeking a Director of Partner Marketing to lead the development and execution of a global partner marketing strategy aimed at accelerating revenue and strengthening strategic alliances. The ideal candidate will have extensive experience in B2B marketing, particularly in partner or channel marketing, and a proven record of driving measurable business outcomes.

Salary

Base: $205,200 - $307,800 USD (Pleasanton); Base: $173,300 - $307,800 USD (Other US locations); Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants

Skills & Requirements

Must-have

  • 10+ years B2B marketing experience
  • 5+ years partner or channel marketing
  • Lead executive keynotes for 1,000+ attendees
  • Build joint go-to-market strategies with partners
  • Drive measurable pipeline and revenue impact
  • Manage and scale high-performing marketing teams

Nice-to-have

  • Experience with global SI/GSIs and cloud hyperscalers
  • Familiarity with PRM platforms like Salesforce and Marketo
  • Strong storytelling and relationship-building skills
  • Ability to influence in matrixed fast-paced environments
  • Innovative approach to testing new channels and formats

Key Requirements

  • 10+ years B2B marketing experience
  • 5+ years focused on partner/alliance/channel marketing
  • Proven success driving pipeline and revenue via partner initiatives
  • Leadership experience managing and scaling teams
  • Deep understanding of enterprise sales cycles
  • MBA or equivalent business/marketing experience

Work Rights

Not specified

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