Base: usd$150,000-185,000pyear; bonus/equity: not ...
Subscription-led product experience
Customer journey optimization
Data-backed campaigns
The Growth Marketing team plays a critical role in accelerating business growth by driving high-quality customer acquisition, optimizing conversion, and deepening engagement through a service-first lens that spans the entire customer journey
Job Summary
The Growth Marketing team plays a critical role in accelerating business growth by driving high-quality customer acquisition, optimizing conversion, and deepening engagement through a service-first lens that spans the entire customer journey.
You will lead the development and execution of subscription-led product experience positioning and growth initiatives that turn one-time product buyers into loyal, long-term subscribers.
Arlo’s deep expertise in AI- and CV-powered analytics, cloud services, user experience, product design, and innovative wireless and RF connectivity enables the delivery of a seamless, smart security experience for Arlo users that is easy to set up and interact with every day.
Matching Summary
The Growth Marketing team plays a critical role in accelerating business growth by driving high-quality customer acquisition, optimizing conversion, and deepening engagement through a service-first lens that spans the entire customer journey.
Salary
Base: USD$150,000-185,000/year; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
subscription-led product experience
customer journey optimization
data-backed campaigns
demand generation strategy
full-funnel optimization
Nice-to-have
passionate about technology
curiosity and continuous improvement
inclusive workplace
AI- and CV-powered analytics expertise
Key Requirements
Minimum of 8 years experience
Bachelor’s degree in marketing
Experience in subscription-based environment
Proven success driving customer acquisition and retention