B2b Growth Copywriter (demand Generation)

Sapiens International

Poland
On-site
B2b copywriting for demand generation
Ai tools for content creation
Conversion-focused copy
This role is about writing, testing, and optimizing content that drives conversions and revenue, powered by AI

Job Summary

  • This role is about writing, testing, and optimizing content that drives conversions and revenue, powered by AI.
  • You will write and optimize high-performing LinkedIn & Google Ads copy, run A/B tests, and own messaging for landing pages.
  • You'll work closely with demand gen, product marketing, and sales to align messaging with real market needs and directly impact campaign performance and pipeline growth.

Matching Summary

This role is about writing, testing, and optimizing content that drives conversions and revenue, powered by AI.

Skills & Requirements

Must-have

  • B2B copywriting for demand generation
  • AI tools for content creation
  • Conversion-focused copy
  • A/B testing messaging
  • Landing page optimization
  • ABM content creation
  • SEO-driven content

Nice-to-have

  • Growth marketing expertise
  • Performance marketing mindset
  • Continuous learning and iteration
  • Adaptable messaging across personas

Key Requirements

  • 2-3+ years of B2B copywriting experience
  • Proven conversion-focused copy ability
  • Hands-on AI tool experience
  • Born-in-the-Cloud or Cloud-Native tech company experience

Work Rights

Not specified

Tailored Resume

Cover Letter