Marketing Manager, Humanities (remote)

Cengage Group

Base: $58,300.00 - $75,750.00 usd; bonus: 5% annua...
Fully remote
7+ years content marketing experience
Bachelor's degree in marketing or related field
Advanced writing and editing skills
Cengage Group is seeking a Marketing Manager for Humanities to support product strategy and go-to-market initiatives through effective content marketing. The role emphasizes collaboration, content creation, and performance optimization, ideal for a seasoned professional with a background in content marketing, particularly within B2B or EdTech sectors. ###

Job Summary

  • This role partners closely with Product Management, GTM teams, and Sales to support market-informed product positioning and launch readiness.
  • The company values inclusion, engagement, and discovery, striving to ensure employees of all levels feel empowered to voice their ideas.
  • Candidates will develop comprehensive content strategies aligned to brand priorities and translate audience insights into compelling content across various formats.

Matching Summary

Match Score: 85

Cengage Group is seeking a Marketing Manager for Humanities to support product strategy and go-to-market initiatives through effective content marketing. The role emphasizes collaboration, content creation, and performance optimization, ideal for a seasoned professional with a background in content marketing, particularly within B2B or EdTech sectors. ###

Salary

Base: $58,300.00 - $75,750.00 USD; Bonus: 5% Annual Target; Benefits: Comprehensive Total Rewards package including discretionary incentive bonus program

Skills & Requirements

Must-have

  • 7+ years content marketing experience
  • Bachelor's degree in marketing or related field
  • Advanced writing and editing skills
  • SEO fundamentals and digital content knowledge
  • Cross-functional collaboration in matrixed environments

Nice-to-have

  • Experience in B2B SaaS or EdTech
  • Familiarity with Adobe or Canva design tools
  • Basic video editing capabilities
  • Knowledge of marketing automation platforms
  • Experience with demand generation initiatives

Key Requirements

  • Minimum 7 years of experience in content marketing or editorial roles
  • Bachelor's degree required (Marketing, Communications, Journalism preferred)
  • Strong understanding of digital content and SEO fundamentals

Work Rights

Not specified

Tailored Resume

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