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Kern River Transitional Care is seeking a Regional Business Development Leader who will spearhead marketing and public relations initiatives to enhance the facility's visibility and community engagement. The ideal candidate should possess a bachelor's degree or equivalent experience in healthcare marketing and have strong communication and organizational skills.
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Job Summary
The primary purpose of this role is to support and educate the facility’s marketing and public relations programs to maintain and increase census and provide community information.
This position involves developing, implementing, and evaluating marketing and public relations activities, as well as managing internal communications and community relations.
The role includes supervisory responsibilities, budget management, and participation in regional meetings to assess, train, and develop administrative staff.
Matching Summary
Match Score: 75
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Kern River Transitional Care is seeking a Regional Business Development Leader who will spearhead marketing and public relations initiatives to enhance the facility's visibility and community engagement. The ideal candidate should possess a bachelor's degree or equivalent experience in healthcare marketing and have strong communication and organizational skills.
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Skills & Requirements
Must-have
marketing and public relations program management
customer satisfaction survey development
policy and procedure development
internal communications training
community and media liaison
budget preparation and resource allocation
supervisory responsibilities including hiring and training
Nice-to-have
creative support for resident programs
participation in community service groups
calm and positive facility environment
emergency public relations management
regional marketing meeting facilitation
Key Requirements
Bachelor’s Degree or equivalent experience
Ten years marketing/public relations healthcare experience