Director, Marketing Analytics

Aristocrat Leisure

Las Vegas, NV, United States
$166,572 - $309,349 py; not specified; comprehensi...
Marketing analytics strategy
Advanced marketing models
Zero-based marketing budgets
Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units

Job Summary

  • Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units.
  • Develop, evolve, and maintain advanced marketing models, including zero-based budgeting frameworks, investment allocation models, attribution approaches, and scenario planning tools.
  • Aristocrat is a world leader in gaming content and technology, and a top-tier publisher of free-to-play mobile games.

Matching Summary

Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units.

Salary

$166,572 - $309,349 per year; Not specified; Comprehensive benefits package

Skills & Requirements

Must-have

  • Marketing analytics strategy
  • Advanced marketing models
  • Zero-based marketing budgets
  • Data integration across platforms
  • Executive communication skills
  • Leading high-performing teams

Nice-to-have

  • Challenging assumptions
  • Adopting emerging technologies
  • Operating in regulated environments
  • Driving decision intelligence

Key Requirements

  • 10+ years of experience
  • Bachelor’s degree or equivalent experience
  • Must be authorized to work in the US

Work Rights

Authorized to work in the US

Tailored Resume

Cover Letter