Senior Media Planning Specialist

ZURU Tech

Auckland, New Zealand
On-site
Tiktok youtube meta platform experience
The trade desk platform knowledge
Audience framework development skills
ZURU Tech is seeking a Senior Media Planning Specialist to lead media planning for its ZURU Toys brand portfolio. The role involves managing campaigns primarily on digital platforms like TikTok, YouTube, and Meta while fostering collaboration with various teams to ensure successful execution and alignment with business objectives

Job Summary

  • This role involves taking ownership of media planning across the ZURU Toys brand portfolio to drive innovation and performance impact.
  • The successful candidate will leverage strong relationships with tech partners and inventory suppliers to build best-in-class planning pathways.
  • Collaboration with Media Buying, Data, Analytics, and Brand Marketing teams is essential to ensure campaigns deliver on business objectives.

Matching Summary

Match Score: 85

ZURU Tech is seeking a Senior Media Planning Specialist to lead media planning for its ZURU Toys brand portfolio. The role involves managing campaigns primarily on digital platforms like TikTok, YouTube, and Meta while fostering collaboration with various teams to ensure successful execution and alignment with business objectives.

Skills & Requirements

Must-have

  • TikTok YouTube Meta platform experience
  • The Trade Desk platform knowledge
  • Audience framework development skills
  • Cross-functional team collaboration
  • Campaign performance optimization

Nice-to-have

  • Viral content strategy experience
  • Retail channel advertising expertise
  • Snapchat platform familiarity
  • Innovation in marketing processes
  • Tech partner relationship management

Key Requirements

  • Senior level experience in media planning
  • Proven track record in digital advertising
  • Ability to work in a fast-paced environment

Work Rights

Not specified

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