Vice President-retail Media Monetization

Dentsu

Mumbai, India
Onsite
Retail media network strategy
Programmatic integrations
Audience data monetization
Build and scale commerce-driven media monetization across retail and e-commerce ecosystems

Job Summary

  • Build and scale commerce-driven media monetization across retail and e-commerce ecosystems.
  • Develop and implement Retail Media Network (RMN) monetization strategy for retail and e-commerce partners, with focus on Non-Endemic advertisers.
  • Design and implement programmatic monetization models using SSPs, DSPs, and retail media platforms.

Matching Summary

Build and scale commerce-driven media monetization across retail and e-commerce ecosystems.

Skills & Requirements

Must-have

  • Retail Media Network strategy
  • programmatic integrations
  • audience data monetization
  • commerce data activation
  • online marketplaces expertise

Nice-to-have

  • strategic partnerships development
  • revenue generation focus
  • data monetization mindset
  • commerce-first thinking
  • analytical and storytelling ability

Key Requirements

  • 10–14 years digital media experience
  • e-commerce platforms experience
  • programmatic ecosystem knowledge
  • first-party data activation experience
  • RMN monetization models experience

Work Rights

Not specified

Tailored Resume

Cover Letter