Summer Intern – Marketing Customer Intelligence — Abm Persona Data Model (project-based)

S&P Global

United Kingdom
Base: not specified; bonus/equity: not specified; ...
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Marketing operations analytics mindset
Segmentation concepts
Data design fundamentals
** S&P Global is seeking a Summer Intern for a 10-week project focused on developing a persona data model to enhance their Account-Based Marketing (ABM) initiatives. The role requires a strong marketing operations mindset, familiarity with data design, and effective communication skills. **

Job Summary

  • The internship is built around a defined project with clear milestones and a final deliverable focused on designing and operationalizing a persona definition & management data model.
  • You will contribute to an ABM Persona Data Model Blueprint, Persona Definition & Governance Pack, and Signal-to-Persona Mapping.
  • During your summer at S&P Global you'll have the chance to partner with our industry experts, with on-the-job experience focusing on high impact work that allows you to apply and develop your skills.

Matching Summary

Match Score: 75

** S&P Global is seeking a Summer Intern for a 10-week project focused on developing a persona data model to enhance their Account-Based Marketing (ABM) initiatives. The role requires a strong marketing operations mindset, familiarity with data design, and effective communication skills. **

Salary

Base: Not specified; Bonus/Equity: Not specified; Benefits: Health & Wellness, Flexible Downtime, Continuous Learning, Invest in Your Future, Family Friendly Perks

Skills & Requirements

Must-have

  • marketing operations analytics mindset
  • segmentation concepts
  • data design fundamentals
  • clear communication skills
  • translate ABM needs into data model

Nice-to-have

  • detail-oriented and systematic
  • collaborative
  • proactive in surfacing limitations
  • familiarity with CDP/CRM/ABM concepts

Key Requirements

  • Right to work in the United Kingdom
  • SQL fundamentals and/or strong Excel/Sheets proficiency

Work Rights

Must have indefinite right to work in the United Kingdom

Tailored Resume

Cover Letter