Summer Intern – Marketing Customer Intelligence — Abm Persona Data Model (project-based)

S&P Global

Base: not specified; bonus/equity: not specified; ...
Not specified (assumed office-based internship).
Marketing operations analytics mindset
Segmentation concepts familiarity
Data design fundamentals comfort
S&P Global is seeking a Summer Intern for a 10-week project focused on developing a persona data model to enhance their Account-Based Marketing (ABM) initiatives. The role requires a strong analytical mindset and familiarity with marketing operations, data design, and communication skills

Job Summary

  • The internship is built around a defined project with clear milestones and a final deliverable focused on designing and operationalizing a persona definition & management data model.
  • By the end of the program, you will have contributed to an ABM Persona Data Model Blueprint, a Persona Definition & Governance Pack, and Signal-to-Persona Mapping.
  • During your summer at S&P Global you'll have the chance to partner with industry experts, with on-the-job experience focusing on high impact work that allows you to apply and develop your skills.

Matching Summary

Match Score: 75

S&P Global is seeking a Summer Intern for a 10-week project focused on developing a persona data model to enhance their Account-Based Marketing (ABM) initiatives. The role requires a strong analytical mindset and familiarity with marketing operations, data design, and communication skills.

Salary

Base: Not specified; Bonus/Equity: Not specified; Benefits: Health & Wellness, Flexible Downtime, Continuous Learning, Invest in Your Future, Family Friendly Perks, Beyond the Basics

Skills & Requirements

Must-have

  • Marketing operations analytics mindset
  • Segmentation concepts familiarity
  • Data design fundamentals comfort
  • Clear communication skills
  • Translate ABM needs to data

Nice-to-have

  • Detail-oriented and systematic
  • Collaborative and comfortable with partners
  • Proactive in surfacing data limitations
  • Systematic and enjoys definitions

Key Requirements

  • Right to work in the United Kingdom

Work Rights

Must have indefinite right to work in the United Kingdom

Tailored Resume

Cover Letter