Brand Manager, Jefferson's

Pernod Ricard

New York, NY, United States
Base: $107,360.00 to $134,200.00; bonus/equity: no...
On-site
Brand strategy development
Retail program execution
Cross-functional team leadership
Support strategic and brand & innovation plan development/implementation for Jefferson’s Bourbon

Job Summary

  • Support strategic and brand & innovation plan development/implementation for Jefferson’s Bourbon.
  • Lead execution of retail programs, brand partnerships, sponsorships, and consumer engagement initiatives.
  • Manage key innovation workstreams, digital content, CRM initiatives, and eCommerce content development.

Matching Summary

Support strategic and brand & innovation plan development/implementation for Jefferson’s Bourbon.

Salary

Base: $107,360.00 to $134,200.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Brand strategy development
  • Retail program execution
  • Cross-functional team leadership
  • Digital content development
  • Performance metric reporting

Nice-to-have

  • Consumer-obsessed mindset
  • Dynamic growth environment
  • Passion for challenge
  • Connected beyond borders

Key Requirements

  • Bachelor's degree (MBA or advanced degree preferred)
  • 3+ years of CPG brand management experience
  • Beverage alcohol experience strongly preferred
  • Experience with sales reporting tools (e.g., Nielsen)
  • Ability to travel up to 25%

Work Rights

Not specified

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