Not specified (assumed hybrid based on role's nature)
10+ years brand management experience
P&l ownership and investment governance
Southeast asian market expertise
Dyson is seeking a Marketing Manager for the Southeast Asia Category & Go-To-Market (GTM) team to drive sustainable growth through local and distributor-led marketing strategies. The ideal candidate should have over ten years of brand management experience, particularly in consumer electronics or FMCG, with a strong focus on category strategy and commercial outcomes
Job Summary
This role drives sustainable category growth across Southeast Asia by shaping region-specific strategies and translating global direction into locally relevant choices.
The incumbent holds direct Go-To-Market ownership for select markets while partnering with distributor-led teams to influence execution and commercial performance.
Candidates must demonstrate strong commercial acumen including P&L ownership, ROI thinking, and the ability to lead decision-making on portfolio prioritization.
Matching Summary
Match Score: 85
Dyson is seeking a Marketing Manager for the Southeast Asia Category & Go-To-Market (GTM) team to drive sustainable growth through local and distributor-led marketing strategies. The ideal candidate should have over ten years of brand management experience, particularly in consumer electronics or FMCG, with a strong focus on category strategy and commercial outcomes.
Skills & Requirements
Must-have
10+ years brand management experience
P&L ownership and investment governance
Southeast Asian market expertise
Category strategy and roadmap definition
Multi-market campaign leadership
Nice-to-have
Cultural awareness of SEA markets
Constructive challenge and feedback reception
Independent work in fast-paced environments
Strategic storytelling skills
Adaptability to change
Key Requirements
Bachelor's degree in Marketing or Business
10+ years of brand management experience
Experience in consumer electronics or premium brands