In charge of E-commerce campaign and content, accountable for in-site integrated campaign and content planning for each EC customer and real-time optimization
Job Summary
In charge of E-commerce campaign and content, accountable for in-site integrated campaign and content planning for each EC customer and real-time optimization.
Work closely with marketing brand team, media, e-commerce sales, and TP to define content strategy/calendar/roadmap tailored for leading e-commerce platforms.
Lead to establish, maintain and improve EC communication assets, and provide design guidance to Sales/TP.
Matching Summary
In charge of E-commerce campaign and content, accountable for in-site integrated campaign and content planning for each EC customer and real-time optimization.
Skills & Requirements
Must-have
E-commerce campaign and content planning
In-site integrated campaign and content
Tmall KOL livestreaming landscape
EC communication assets development
EC always on content excellence
In-depth EC knowledge
Nice-to-have
Agile, performance-focused culture
Deep human understanding and trusted science
Win as One strategy
Self-motivated and result driven
Curiosity & Passion in Digital Ecom Marketing
Key Requirements
Minimum 5 years working experience in EC or Marketing