Cytiva is seeking a Media Strategy Lead in the UK, responsible for developing and executing paid advertising strategies across multiple channels to support the company's mission in life sciences. The ideal candidate should have experience in media planning, strong communication skills, and a background in B2B or life sciences marketing
Job Summary
The Media Strategy Lead acts as a strategic advisor for paid advertising campaigns across all channels within the life sciences industry.
This role serves as the key liaison between internal teams and the media agency to ensure optimal channel mix and creative alignment.
Candidates will collaborate with campaign managers to translate objectives into actionable strategies that maximize campaign impact.
Matching Summary
Match Score: 85
Cytiva is seeking a Media Strategy Lead in the UK, responsible for developing and executing paid advertising strategies across multiple channels to support the company's mission in life sciences. The ideal candidate should have experience in media planning, strong communication skills, and a background in B2B or life sciences marketing.
Salary
Base: £50,000 - £70,000; Bonus/Equity: Eligible for bonus/incentive pay; Benefits: Not specified
Skills & Requirements
Must-have
Bachelor's degree in marketing or related field
Multiple years of media planning experience
Experience working with media agencies
Strong understanding of paid media channels
Excellent communication skills in global environments
Nice-to-have
Familiarity with emerging B2B social platforms
Appreciation for data governance and compliance
Knowledge of ad tech platforms like DSPs
Experience in life sciences sector preferred
Key Requirements
Bachelor's degree in marketing, advertising, or communications
Multiple years of experience in media planning or digital marketing
Proven experience managing communication with media agencies