Specialist, Conversion Rate Optimization

Zopf Ltd

New York, United States
Base: $70,000.00 - $90,000.00; bonus/equity: discr...
Hybrid
Cro experience with a/b testing
Proficiency in adobe target or optimizely
Experience with google analytics 4
The role focuses on optimizing digital properties like websites and mobile apps through data-driven insights and test-informed strategies

Job Summary

  • The role focuses on optimizing digital properties like websites and mobile apps through data-driven insights and test-informed strategies.
  • Candidates will collaborate with cross-functional teams including CX, media, creative, and development to create holistic improvement plans.
  • The position offers a competitive total rewards package including health insurance, unlimited PTO, and various wellness resources.

Matching Summary

The role focuses on optimizing digital properties like websites and mobile apps through data-driven insights and test-informed strategies.

Salary

Base: $70,000.00 - $90,000.00; Bonus/Equity: Discretionary bonus available; Benefits: Health insurance, life insurance, retirement savings, unlimited PTO

Skills & Requirements

Must-have

  • CRO experience with A/B testing
  • Proficiency in Adobe Target or Optimizely
  • Experience with Google Analytics 4
  • Knowledge of HTML, CSS, JavaScript
  • Ability to analyze user behavior data

Nice-to-have

  • Agency experience preferred
  • Certification in Adobe Analytics
  • Familiarity with heatmapping tools
  • Strong presentation skills
  • Proactive communication style

Key Requirements

  • Bachelor's degree in business, marketing, or related field
  • 1-3 years of CRO experience
  • Direct experience with CRO toolsets like VWO or Optimizely

Work Rights

Not specified

Tailored Resume

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