This role will build the long-term vision, positioning, and growth strategy that establishes Adobe Acrobat and Express as an essential productivity and creation platform for students
Job Summary
This role will build the long-term vision, positioning, and growth strategy that establishes Adobe Acrobat and Express as an essential productivity and creation platform for students.
You will operate with a GM mentality, setting strategic direction, influencing roadmap priorities, and driving end-to-end go-to-market execution for student-focused experiences and launches.
Lead and mentor a team of PMMs, elevating critical thinking, storytelling, and execution excellence.
Matching Summary
This role will build the long-term vision, positioning, and growth strategy that establishes Adobe Acrobat and Express as an essential productivity and creation platform for students.
Salary
Base: $146,300 -- $275,050 annually; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
Define multi-year vision and strategy
Lead go-to-market strategy
Develop audience segmentation
Establish positioning and messaging
Drive monetization and growth strategies
Build scalable acquisition motions
Nice-to-have
Operate with a GM mentality
Internal champion for student segment
Elevating critical thinking and storytelling
Key Requirements
12+ years of Product Marketing experience
4+ years of experience in managing people
Proven experience defining strategy for distinct audience segment
Deep understanding of student and next-generation audiences