You lead the plan development and execution of the brand(s) in your portfolio by understanding, anticipating, creating and meeting consumer needs
Job Summary
You lead the plan development and execution of the brand(s) in your portfolio by understanding, anticipating, creating and meeting consumer needs.
Identify, define, develop, deliver & track insight-driven innovation and renovation that is accretive to the brand and category (volume, value, profit).
Ensure key day-to-day Brand Management tasks are executed fully and to a high level of quality including S&OP forecasting, media planning, customer promotion tracking, Marketing Investment spend and management, quality tracking, brand health and share tracking and range management.
Matching Summary
You lead the plan development and execution of the brand(s) in your portfolio by understanding, anticipating, creating and meeting consumer needs.
Skills & Requirements
Must-have
Brand plan development and execution
Consumer and shopper insights
Marketing mix optimization
Insight-driven innovation and renovation
Creative agency leadership
Nice-to-have
Consumer goods experience
Strategic savviness
Financial acumen
Route to market know-how
Key Requirements
4+ years brand and marketing experience
BBusSc / BCom preferable
Proven record of successful brand development
Demonstrated ability to develop innovative consumer goods propositions