Regional Business Development Leader

Haywood Post Acute

Develop marketing and public relations programs
Maintain and increase census
Oversee customer satisfaction surveys
The primary purpose of your job position is to support and educate our facility’s marketing and public relations programs and services

Job Summary

  • The primary purpose of your job position is to support and educate our facility’s marketing and public relations programs and services.
  • Develop, organize, implement, evaluate, educate and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
  • Conduct visits to the facility to assess, train and monitor administrative staff. Create action plans as needed to facilitate growth and development.

Matching Summary

The primary purpose of your job position is to support and educate our facility’s marketing and public relations programs and services.

Skills & Requirements

Must-have

  • develop marketing and public relations programs
  • maintain and increase census
  • oversee customer satisfaction surveys
  • provide training on internal communications
  • maintain liaison with families and community leaders
  • prepare departmental operating budget

Nice-to-have

  • create atmosphere of warmth and personal interest
  • support activity and social services departments

Key Requirements

  • Bachelor’s Degree or equivalent
  • Ten (10) years’ experience in marketing/public relations in a health care setting may be recognized in lieu of a bachelor’s Degree
  • Master’s Degree in Marketing preferred or MBA
  • Proficient in Microsoft Suite products

Work Rights

Not specified

Tailored Resume

Cover Letter