Avp, Pi Marketing

Travelers Insurance

Base: $146,400.00 - $241,600.00; bonus/equity: per...
7 years of industry experience
Integrated marketing strategy development
P&c insurance or financial services background
The role involves defining and driving the overarching Personal Insurance marketing strategy to generate profitable growth

Job Summary

  • The role involves defining and driving the overarching Personal Insurance marketing strategy to generate profitable growth.
  • Candidates must lead integrated brand and campaign initiatives across paid, earned, and owned channels to strengthen brand equity.
  • Travelers offers a comprehensive benefits package including 100% funded pension plans, dollar-for-dollar 401(k) matching, and 20 days of PTO.

Matching Summary

The role involves defining and driving the overarching Personal Insurance marketing strategy to generate profitable growth.

Salary

Base: $146,400.00 - $241,600.00; Bonus/Equity: Performance-based cash incentive awards available; Benefits: Comprehensive health, 401(k) match, pension plan, and PTO included

Skills & Requirements

Must-have

  • 7 years of industry experience
  • Integrated marketing strategy development
  • P&C insurance or financial services background
  • Independent agent distribution model knowledge
  • Direct-to-consumer digital marketing experience

Nice-to-have

  • AI-driven marketing tools proficiency
  • Emerging martech capabilities knowledge
  • Cross-functional stakeholder management
  • Data-driven decision making skills
  • Agile test-and-learn methodology

Key Requirements

  • MBA or advanced degree in relevant field
  • Minimum 7 years of industry experience
  • Proven leadership of high-performing teams

Work Rights

Not specified

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