Sr. Demand Generation Manager

Workday

Home Office, USA
Base: $115,200 usd - $204,700 usd; bonus/equity: m...
Fully remote
Demand generation program ownership
Pipeline contribution targets
Multi-channel integrated demand programs
Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly

Job Summary

  • Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly.
  • Lead email, media, paid programs: demand multi-channel integrated, for reporting) optimization, launch, build, (strategy, lifecycle campaign).
  • Own planning and execution of all assigned webinars and field events from kickoff through post-event nurture, with stakeholder check-ins established 8–12 weeks in advance.

Matching Summary

Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly.

Salary

Base: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, annual refresh stock grants; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • Demand generation program ownership
  • Pipeline contribution targets
  • Multi-channel integrated demand programs
  • Webinar and field event execution
  • Campaign KPI tracking and reporting
  • Marketing platform data hygiene

Nice-to-have

  • Sun-drenched optimism and drive
  • Courageous collaborators
  • Curious minds
  • Empathy and shared enthusiasm

Key Requirements

  • 8+ years demand generation and campaign strategy
  • 8+ years revenue tracking
  • Extensive webinar and field event ownership
  • Proficiency in campaign execution
  • Strategic planning aligned to business priorities

Work Rights

Not specified

Tailored Resume

Cover Letter