Campaign Manager (banking)

Capco

Kuala Lumpur, Malaysia
On-site
Campaign strategy and planning
Audience segmentation and targeting
Multi-channel campaign deployment
Capco is seeking a Campaign Manager in Kuala Lumpur, Malaysia, to lead targeted marketing campaigns within the commercial banking sector. The ideal candidate will have a strong background in banking, campaign management, and data analysis, complemented by excellent communication skills in Mandarin or Cantonese

Job Summary

  • The Campaign Manager is responsible for planning and executing targeted campaigns within Commercial Banking to drive product uptake, revenue growth, and client engagement across SME and Corporate segments.
  • The role partners closely with Product, Sales, CRM, Analytics, and Compliance teams to deliver data-driven campaigns and enable Relationship Managers to achieve business targets.
  • You will join a company that supports and encourages an entrepreneurial outlook and independent thinking.

Matching Summary

Match Score: 85

Capco is seeking a Campaign Manager in Kuala Lumpur, Malaysia, to lead targeted marketing campaigns within the commercial banking sector. The ideal candidate will have a strong background in banking, campaign management, and data analysis, complemented by excellent communication skills in Mandarin or Cantonese.

Skills & Requirements

Must-have

  • campaign strategy and planning
  • audience segmentation and targeting
  • multi-channel campaign deployment
  • sales enablement materials
  • CRM and Data Analytics partnership

Nice-to-have

  • entrepreneurial outlook
  • independent thinking
  • diversity and inclusion

Key Requirements

  • 5+ years of relevant experience
  • Degree in Business, Marketing, Finance, or related
  • Experience using CRM systems
  • Mandarin and/or Cantonese language skills

Work Rights

Not specified

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