Senior Manager, Integrated Media

Constant Contact

Toronto, Canada
Base: $142,245—$167,354 cad; bonus/equity: not spe...
On-site
Ai-enabled optimization tools
Integrated media campaigns
Youtube, ctv, linear tv
Own the strategy and execution of integrated media campaigns across YouTube, Connected TV (CTV), Linear TV, and supporting digital channels to drive incremental demand, expand reach, and deliver measurable gross adds at efficient CAC

Job Summary

  • Own the strategy and execution of integrated media campaigns across YouTube, Connected TV (CTV), Linear TV, and supporting digital channels to drive incremental demand, expand reach, and deliver measurable gross adds at efficient CAC.
  • This role is not about campaign management but about architecting media strategy, connecting creative and data into a unified system, and leveraging AI-enabled optimization tools to scale performance.
  • Constant Contact is building an AI-native marketing organization in the SMB software space, empowering people to pursue their dreams.

Matching Summary

Own the strategy and execution of integrated media campaigns across YouTube, Connected TV (CTV), Linear TV, and supporting digital channels to drive incremental demand, expand reach, and deliver measurable gross adds at efficient CAC.

Salary

Base: $142,245—$167,354 CAD; Bonus/Equity: Not specified; Benefits: Health and welfare benefits including paid leave

Skills & Requirements

Must-have

  • AI-enabled optimization tools
  • Integrated media campaigns
  • YouTube, CTV, Linear TV
  • Brand storytelling and performance rigor
  • Drive incremental demand and expand reach

Nice-to-have

  • Growth systems thinking
  • Connecting creative, media, and data
  • Building structure in ambiguity
  • Focus on incremental business impact

Key Requirements

  • 6+ years in video media buying, growth, or performance marketing
  • Deep experience with YouTube and CTV/OTT platforms
  • Manage multi-million-dollar budgets
  • Strong command of video measurement methodologies
  • Strong understanding of CAC, LTV, and funnel metrics

Work Rights

Not specified

Tailored Resume

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